Thursday, February 2, 2012

More on the zombie invasion...

As if it weren't enough that a major ammo maker is producing Zombie-Max ammunition....America's most respected maker of rifle-scopes, Leupold, is now offering a new scope, made especially for killing the already dead, formerly humans who are headed your way.

This little cutie--listing for almost $700--is no toy either. It's festooned with appointments in zombie green and has a zombie brain on the inside of one of the scope caps and a zombie head on the other end. It seems that the industry is having a ball marketing zombie items, all the while knowing full well that it is deadly serious underneath all the joking about mythical comic figures. I have no doubt that the sly marketing types who sit around conference tables in companies like Leupold and Hornady think the whole business is just another way to sell more products to shooters.

I also know that the target audience (okay, you caught's a really bad pun) knows exactly what the 'zombie invasion' is....and that pretend ammo, and toy rifles are not going to be sufficient to repel it. Click on the title above to see a short video on a company rep at an industry show introducing this product.

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